What is important for younger people when they are shopping? We began by analyzing customers’ experience at the Topshop flagship store on Copenhagen’s main pedestrian street, Strøget. Having done so, we propose an upgrade of the lighting, façade and window displays. Topshop interior redesign
Our interventions include new lamps and improved signage, as well as concepts for future interior development that enhances the Topshop narrative and communication in the shop. Altogehter, the redesign improves the atmosphere and costumer experience.
Interior design + Concept development + Lighting